JÆDERSYLTE

Refining a classic.

2025 | LOGO DESIGN, Packaging

Styling: NINA SJØEN
Photography: H2W STUDIO

Jædersylte has been a recognizable food classic in Norway for many decades, and it was due for a refresh when being moved from its traditional tin can to a slightly larger carton.

The logo was redrawn and restructured for the new format, and a refreshed, more colorful version of the front photo was taken to give this product a fresh new look. All the recognizable elements of the original, with a bit of an update.